At its annual F8 conference in San Francisco, Facebook showed developers how to build so-called chatbots in the app to field customer-service questions and help people order goods, without requiring a person at the other end of the conversation.
More than 25 companies are using chatbots in Messenger to start, including Walt Disney Co., eBay Inc., JetBlue Airways Corp. and News Corp’s The Wall Street Journal. No money is changing hands in the partnerships.
This marks the second-consecutive year Facebook has highlighted Messenger at F8. People already favour the private,one to one communication style of messaging apps to social networks, and the trend is expected to accelerate.
Chief Executive Mark Zuckerberg believes messaging apps will be central to the company in the next five years. “Messenger is going to be the next big platform for sharing privately,” he said during his keynote remarks at F8.
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