Airtel Nigeria and Ericsson, a world-class
telecommunications and equipment service company, have announced the launch of
Nuvu (nuvu.tv), a subscription-based video-on-demand (VOD) service.
Nuvu will provide subscribers access to more than 3,000
local and international TV and film titles, empowering Airtel customers to
download content directly to their smartphones or tablets at no additional data
cost during off-peak network times.
Also, subscribers will be able to access the content
off-line for up to 30 days after downloading.
The service will launch initially as an Android app for
smartphones. The app offers subscribers a personalised user interface with
features that include bookmarking and personal recommendation. The app will be available to other mobile
platforms at a later time.
Commenting on the new service, Chief Commercial Officer,
Airtel Nigeria, Ahmad Mokhles, said: “Nuvu is a glowing testimony and clear
demonstration of Airtel’s commitment to revolutionise Nigeria’s mobile Internet
space with innovative offerings that will enrich the lives of consumers and
empower them to succeed in their respective endeavours.”
According to him, Nuvu is a game-changer that will excite,
delight, engage and entertain telecoms consumers, offering them original
premium and exclusive content.
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